Contemporary Strategy Analysis
Robert M. Grant
ISBN: | 9781119120834 |
Publisher: | John Wiley & Sons |
Published: | 11 December, 2015 |
Format: | Paperback |
Language: | English |
Editions: |
40 other editions
of this product
|
Contemporary Strategy Analysis
Robert M. Grant
Robert M. Grant combines a highly accessible writing style with a concentration on the fundamentals of value creation and an emphasis on practicality in this leading strategy text. In this new edition several topics have increased emphasis including: platform-based competition and 'ecosystems' of related industries; the role of strategy making processes/practices; mergers, acquisitions and alliances; and additional emphasis on strategy implementation.
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