| ISBN: | 9780273753360 |
| Publisher: | Pearson |
| Published: | 20 April, 2011 |
| Format: | Paperback |
| Language: | English |
| Links | Australian Libraries (Trove) |
| Editions: |
63 other editions
of this product
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| Saving: | Saving: $200.84 or 97% |
This is the 14th edition of 'Marketing Management' which preserves the strengths of previous editions while introducing new material and structure to further enhance learning.
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