Marketing Management: A South Asian Perspective (Fourteenth Edition)
A South Asian Perspective
Philip Kotler;Kevin Keller
| ISBN: | 9788131767160 |
| Publisher: | Pearson Education |
| Published: | 1 January, 2012 |
| Format: | Paperback |
| Language: | English |
| Editions: |
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Marketing Management: A South Asian Perspective (Fourteenth Edition)
A South Asian Perspective
Philip Kotler;Kevin Keller
This is the 12th edition of 'Marketing Management' which preserves the strengths of previous editions while introducing new material and structure to further enhance learning.
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